You can add third-party tracking codes to your event. See a section below that's appropriate for your analytics tool.
Google Analytics
We have special integration with Google Analytics.
Find your event, and go to Order Settings > Customer Order. Under "Advanced Settings," find the field labelled "Google Analytics Property."
Enter your Property ID and click Save.
Other
This section is for Facebook Pixel or any other third-party tracking code.
On each event, there are four separate places for tracking codes. You can use any or all of these, and add as many codes as you need.
Event Page
Contact us with your event ID(s) and tracking code.
Custom Landing Page
Contact us with the landing page URL and tracking code.
Receipt Page Only
Find your event, and go to Order Settings > Customer Order. Under "Receipt Page," find the field labelled "Additional Information..."
Enter your tracking code and click Save.
Order Pages & Receipt Page
This excludes the Payment page for security purposes.
Find your event, and go to Order Settings > Customer Order. Under "Advanced Settings," find the field labelled "Additional Information."
Enter your tracking code and click Save.